Case Study | Salary Sacrifice & Company Cars

Royal London

Royal London selected Fleet Alliance for its company car and salary sacrifice schemes, with colleague experience, technology and vehicle choice central to the decision.

Royal London

Client:

Industry:

Financial services

Fleet Size:

100+ vehicles with Fleet Alliance

Solutions Provided:

  • Salary sacrifice car scheme
  • Company car provision
  • Digital vehicle selection and management
  • Colleague communications and specialist support

The Problem

Royal London wanted to provide colleagues with a positive experience when choosing and managing their vehicles. Its competitive review considered pricing alongside service, technology, vehicle choice and the ability to meet future requirements.

Our Solution

Fleet Alliance supports colleagues who need a company car for business purposes, alongside those choosing a vehicle through Royal London’s salary sacrifice scheme.

Colleagues can access new and used vehicles, including electric and plug-in hybrid models, with a digital platform supporting vehicle selection and management.

Royal London and Fleet Alliance worked together on the transition, providing colleague communications, guidance materials and engagement activity during implementation.

The Results

Colleagues have selected electric vehicles from Tesla, Polestar, MINI, Jaecoo and Leapmotor across the new and used offering.

The arrangements provide better visibility of available vehicles, improved online features and specialist support, helping Royal London maintain competitive vehicle schemes and widen access to electric cars.

Client Quote

While competitive pricing remains important, we were equally focused on service quality, technology, vehicle choice and the ability to support our future requirements.
Kirsten Paterson, Reward Partner at Royal London
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