Virtual eyes are looking at you

Virtual eyes are looking at you

Posted by

Martin Brown

September 2018

If you thought driverless cars were still some way off…well have a look at this!

A driverless pod that has virtual eyes that see – well – eye to eye with you!

The idea, according to Jaguar Land Rover, is to help other road users ‘understand’ the car’s intent. Without a driver at the wheel.

Engineers and psychologists want to gain a deeper understanding of human trust with autonomous vehicles.

Apparently, as many as 63% of pedestrians worry about how safe it will be to cross the road in the future.

So these friendly-faced eyes – or as Jaguar Land Rover calls them ‘eye pods’ – will help them work out how much information autonomous cars should share with users or pedestrians to ensure the technology is trusted.

It’s all highly scientific.

The intelligent autonomous pods drive along a fabricated street scene in Coventry.  The behaviour of pedestrians is analysed as they wait to cross the road. The ‘eyes’ then seek out the pedestrian and appear to ‘look’ directly at them.

By such an action it helps the pedestrian understand that the pod has ‘seen’ them and intends to take avoiding action.

The innovative trials are part of a wider study exploring how future connected and autonomous vehicles can replicate human behaviour and reactions when driving.

It does sound strange, doesn’t it? But autonomous vehicles are going to be a serious part of our future driving scene.

Just this week Toyota announced it was extending its collaboration with Uber to progress automated vehicle technologies for increased car sharing.

I just wonder what the app will say once you’ve hailed the cab. Instead of a driver’s face and name, do you get a virtual reality driver?

It’s a strange world the future – but an exciting one.


You also might like…

If you liked this article then check out our posts about similar topics

Sustainability is already the star of the Tokyo Olympics

The Olympics, that fabulous cauldron of national contests every four years, has had a bumpy ride up to its Official Open...

Decarbonisation, greenprints and green deals

It appears yesterday was the day marked ‘Decarbonisation Day’ Governments both here and the EU made far-reaching and...

We’re going for a deep clean on our journey to sustainability

We’ve made a start on sustainability But, hey, has it thrown up some difficult questions Questions that we did not env...

The benefits of switching your fleet to panel funding

Rather than rely on single-source funding for reducing fleet administration, there are significant benefits from choosin...

The 12 million vehicle EV pivot

Twelve million globally That will be the number of electric vehicles on the road in June 2021 Which sounds like a lot of...

Release the value in your fleet

Coronavirus: it may not exactly be on the run yet, but a rapid vaccine roll out has turned the UK around, from being a p...

The car as vacuum cleaner

Imagine this: you drive a zero emission car, so you’ve eradicated local pollution issues Good All positive Then ...

Shanghai Motor Show glows green

Tesla has a certain knack of creating headlines Fair play But on this occasion, the Elon Musk run electric car maker fou...

Ready to make the management of your fleet more efficient?

Request a call back


Or Call Us On: 0345 601 8407
Schedule a call back
  • This field is for validation purposes and should be left unchanged.