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Upbeat message from Fleet Alliance MD
13 December 2010
Fleet Alliance has had a very strong year with a 41% increase in new vehicle orders year-on-year as companies returned to the market to replace ageing fleets. That was the upbeat message from managing director Martin Brown as he looked back on 2010 – and risked a few predictions for the year to come.
“We have had a very strong recovery year. Many companies who put their fleet buying on hold last year have been back in the market this year as the signs of economic recovery continue to emerge.
“If we continue at this rate in 2011, we are on course to beat our record year of 2008 - and I’m predicting 25% growth for next year,” he said.
Fleet Alliance has had a particularly strong year in the mid-corporate market, securing contracts with major companies running 400-strong car fleets such as Gala Coral and Europa Facilities Management. As a consequence, the company has taken on more staff with expertise in this area.
“The mid-corporate market is a very important one for us and we are seeing demand from a number of companies for a multi-funder, multi-credit approach allied to competitive tendering which helps to significantly drive down acquisition costs.
“We have also seen strong interest in the solutions we have launched this year, including e-fleet, our new online fleet management and reporting solution, and salary sacrifice, which has been the flavour of the month in the fleet market.
“We have also had a successful recruitment drive during the year, taking on several more very experienced staff and fully expect to be taking on more next year,” said Martin Brown.
One significant trend that Fleet Alliance has identified in recent months has been the number of companies who want to ensure that their corporate risk is covered and who want to make sure they are legally compliant and meeting their duty of care obligations.
As a consequence, Fleet Alliance has seen a significant increase in the number of licence checks it carries out and the levels of interest in the accident management it provides, as well as a general increase in the uptake of its risk products.
“Our risk products have been very relevant this year as companies want to ensure that they are covering their corporate exposure and general duty of care,” said Martin Brown.
Another important trend has been the number of companies that have sought to increase their green credentials, often as part of a corporate social responsibility programme, but have been able to achieve this by linking it to a reduction in fleet operating costs.
“By taking a whole life cost approach to fleet choice, and not selecting vehicles purely on their monthly rentals, companies have been able to bring factors such as carbon emissions and corporate and personal tax liabilities into the equation,” explained Martin Brown.
“This is something we have been advocating very strongly to our fleet clients and it seems to have had an influence on their buying decisions,” he added.
Looking ahead, Brown expects 2011 to show further signs of economic recovery and stability.
“From our own perspective, we are gearing up for continued growth in 2011 as there is every indication that we have come through the toughest part of the recession and there are growing signs of increased confidence in the marketplace.
“We will continue to expand and grow the business on the back of what we now believe is a very strong portfolio of products and solutions. It is all about innovating as much as you can in what is now a very mature market,” he said.
To find out how Fleet Alliance can help you run your fleet more effectively or for details of any of the products and services that Fleet Alliance offers its customers, please contact 0845 601 8407 or email info@fleetalliance.co.uk
13 December 2010
Fleet Alliance has had a very strong year with a 41% increase in new vehicle orders year-on-year as companies returned to the market to replace ageing fleets. That was the upbeat message from managing director Martin Brown as he looked back on 2010 – and risked a few predictions for the year to come.
“We have had a very strong recovery year. Many companies who put their fleet buying on hold last year have been back in the market this year as the signs of economic recovery continue to emerge.
“If we continue at this rate in 2011, we are on course to beat our record year of 2008 - and I’m predicting 25% growth for next year,” he said.
Fleet Alliance has had a particularly strong year in the mid-corporate market, securing contracts with major companies running 400-strong car fleets such as Gala Coral and Europa Facilities Management. As a consequence, the company has taken on more staff with expertise in this area.
“The mid-corporate market is a very important one for us and we are seeing demand from a number of companies for a multi-funder, multi-credit approach allied to competitive tendering which helps to significantly drive down acquisition costs.
“We have also seen strong interest in the solutions we have launched this year, including e-fleet, our new online fleet management and reporting solution, and salary sacrifice, which has been the flavour of the month in the fleet market.
“We have also had a successful recruitment drive during the year, taking on several more very experienced staff and fully expect to be taking on more next year,” said Martin Brown.
One significant trend that Fleet Alliance has identified in recent months has been the number of companies who want to ensure that their corporate risk is covered and who want to make sure they are legally compliant and meeting their duty of care obligations.
As a consequence, Fleet Alliance has seen a significant increase in the number of licence checks it carries out and the levels of interest in the accident management it provides, as well as a general increase in the uptake of its risk products.
“Our risk products have been very relevant this year as companies want to ensure that they are covering their corporate exposure and general duty of care,” said Martin Brown.
Another important trend has been the number of companies that have sought to increase their green credentials, often as part of a corporate social responsibility programme, but have been able to achieve this by linking it to a reduction in fleet operating costs.
“By taking a whole life cost approach to fleet choice, and not selecting vehicles purely on their monthly rentals, companies have been able to bring factors such as carbon emissions and corporate and personal tax liabilities into the equation,” explained Martin Brown.
“This is something we have been advocating very strongly to our fleet clients and it seems to have had an influence on their buying decisions,” he added.
Looking ahead, Brown expects 2011 to show further signs of economic recovery and stability.
“From our own perspective, we are gearing up for continued growth in 2011 as there is every indication that we have come through the toughest part of the recession and there are growing signs of increased confidence in the marketplace.
“We will continue to expand and grow the business on the back of what we now believe is a very strong portfolio of products and solutions. It is all about innovating as much as you can in what is now a very mature market,” he said.
To find out how Fleet Alliance can help you run your fleet more effectively or for details of any of the products and services that Fleet Alliance offers its customers, please contact 0845 601 8407 or email info@fleetalliance.co.uk
Phone: 0845 601 8407 | Email: info@fleetalliance.co.uk | Legal information |
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